Work / Concept

The Cup

Concept · fictional product · built in code

A fictional product and a real pipeline: hook, three proof beats, price, CTA, end card. The master is built in code; the 1:1 and 16:9 cuts come from the same timeline with zero extra production.

9:16Reels · Shorts · Stories
1:1Feed
16:9Pre-roll · landing page
Hook
“Your coffee tastes like the cup.”
Structure
Hook · three proof beats · price · CTA · end card
Length
15 s master
Built
In code, no shoot, no generated footage
The whole Sprint, in code: Capsule← All work

Concept · fictional product · built in code. No client, no results: a demonstration of the pipeline.